7+ Virtual Resources to Kick off a Successful 20187+ Virtual Resources to Kick off a Successful 2018
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7+ Virtual Resources to Kick off a Successful 20187+ Virtual Resources to Kick off a Successful 2018

Accessing information today is easier than ever. A quick search for Oracle Commerce Resources returned 1.43 million results. That’s enough...
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PipelinePros Completes Successful Inaugural Insight Event
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PipelinePros Completes Successful Inaugural Insight Event

PipelinePros Completes Successful Inaugural Insight Event More Than 100 Oracle Commerce Community Leaders Come Together  Lexington, KY – PipelinePros, the...
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Tenzing Launches Exciting New Initiatives and Services for Oracle Commerce
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Tenzing Launches Exciting New Initiatives and Services for Oracle Commerce

TORONTO ONTARIO (PRWEB) JULY 06, 2017 Tenzing, a leading provider of ecommerce application and managed services, is pleased to announce a...
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Oracle Commerce 11.3 Overview
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Oracle Commerce 11.3 Overview

With the release of 11.3, Oracle Commerce continues to build on an already flexible, robust framework by implementing features that...
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Customer Spotlight: Vitamix
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Customer Spotlight: Vitamix

Vitamix is the second organization to participate in PipelinePros' Customer Spotlight Series. Find out why they chose Oracle Commerce to meet their...
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Customer Spotlight: Carolina Biological Supply Company
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Customer Spotlight: Carolina Biological Supply Company

Carolina Biological Supply Company is the first organization to participate in PipelinePros' Customer Spotlight. Find out why they chose Oracle...
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PipelinePros Board Member Companies Receive Inaugural Oracle Commerce Champion Awards
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PipelinePros Board Member Companies Receive Inaugural Oracle Commerce Champion Awards

PipelinePros board and staff member ascended on Las Vegas last week for Oracle’s annual Modern Customer Experience conference—a week-long event...
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DMN Features Q&A with Oracle’s Katrina Gosek

E-commerce is ever evolving for both B2B and B2C companies. From shopping to the internet of things, marketers in both...
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New Oracle Commerce User Group Formed

FOR IMMEDIATE RELEASE PipelinePros, the Oracle Commerce User Group 844.567.4500 info@pipelinepros.org New Oracle Commerce User Group Formed A user driven...
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7 Commerce Predictions for 2017

Christine Bardwell, Senior Strategist, Oracle Commerce presented the 7 Commerce predictions for 2017 noting that 2017 will be the year...
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Synopsis: Oracle Commerce Vision & Product Strategy for Commerce

Synopsis: Oracle Commerce Vision & Product Strategy for Commerce During a recent Oracle webinar, Oracle Senior Director of Product Strategy...
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Oracle Commerce as a Single Page Application

Oracle released the Commerce Store Accelerator (CSA) with Orace Commerce version 11.2 release. This provides an extensible template for building your site as a Single Page Application (SPA). For those of you who are not familiar with this concept, think of it as way of dynamically updating a web page using AJAX with the advantage being you only update data the sections of the page which have changed.
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Architecture Considerations in Internationalized, Automatically Translated Endeca Implementations

This document explains the architectural considerations in running an internationalized Endeca site. First, it explains the various data modeling approaches (i.e. how internationalized product and non-product content should be stored and retrieved in Endeca). Second, it discusses how to integrate Endeca with an automatic translation service (like Smartling) in a situation where the merchandising team will only author content in English but the content will be translated into other languages by the service.
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Site Search Redirects: A Better Place

If your customer base relies heavily on your site’s internal search engine and you’re not using internal search redirection—one of the most powerful and easy-to-use features of Experience Manager—you’re missing an opportunity. Redirects are an extremely simple and often overlooked feature, and once you have a “recipe” in place for your business, you could be sitting on a big conversion opportunity.
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What to Measure and Test in E-Commerce Onsite Search

The prevalence of A/B testing technologies in e-Commerce ecosystems suggests that organizations increasingly see the value in leaving decisions to data. Should we push new collections or new colors of evergreen collections on our spill pages? Should we offer free shipping or 10% off? Should we use photography where the model is looking at the camera or off to the side? Should we put the cancel button next to the OK button or below it? Each of these questions and hundreds of others could be debated until the most persuasive (or most uncompromising) person in the room gets her way, or the questions could be modeled in an A/B test and the loser can buy drinks. As with anything, there are the “haves” and the “have nots” when it comes to multivariate testing platforms. You might assume that the giants – the companies in the top 100 e-Commerce sites – all have this technology, but based on our experience consulting with them, I can tell you that you’d be wrong. What’s even weirder is that even when a company has a fancy analytics or multivariate testing platform they commonly don’t use it for understanding search. Why is that? In many cases, they tell us they simply don’t know what to measure or test. In this article we’ll explore a few basic ideas about what to measure and what to test in e-Commerce onsite search.
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